Embracing body care for every body
At Nala, we often get the question, "can men use this product, too?" It’s a common question that highlights a significant issue in the skin and body care industry: the pervasive gendering of products. Traditionally, the market has been saturated with items distinctly labelled and marketed toward either men or women. This binary approach not only alienates a significant portion of consumers but also perpetuates unnecessary stereotypes.
Skin is skin; though there are nuances in the pH levels based on biological differences, everyone deserves access to high quality products that cater to their specific needs, regardless of gender. At Nala, we’ve always believed deeply in the power of personalization. We acknowledge that we have unique needs and that our personal needs change and evolve on an ongoing basis based on factors such as activity level, stress, hormones, diet, and medication, to name a few.
That being said, the distinctions made often have less to do with gender, and more to do with genetics & lifestyle.
The shift towards ungendered products
The beauty and wellness industry is evolving, and gender-neutral products are at the forefront of this change. Brands are recognizing that good skin care isn’t about appealing to a specific gender but about providing effective solutions for all skin types. This movement is not just a passing trend; it represents a fundamental shift in how we think about beauty and self care.
Brands are dismantling outdated norms and creating products that focus on what matters: the ingredients, the benefits, and the skin's overall health. This inclusive approach ensures that everyone, regardless of gender, feels welcome and catered to.
products mentioned in this article
Putting the focus on skin type and skin needs
People are often deterred by copy, labels, and names that clearly target a gender-specific audience. This can create a barrier to entry for many who might greatly benefit from these products. By shifting the focus from gender to skin type and skin needs, we open the door for a more inclusive and welcoming environment.
Consumers are increasingly seeking products that are free-from harmful ingredients and that promote overall well being. This is a crucial consideration that transcends gender.
Reframing the conversation around gendered body care
It’s time to reframe the conversation around skincare and body care. Instead of asking, “Is this product for men too?” we should be asking, “Is this product good for my skin type? Does it meet my skin’s needs? Is it free-from harmful ingredients?” These are the questions that truly matter.
Our commitment to natural body care products is rooted in the belief that everyone deserves access to high performance, effective care suited to their needs. Nala products are designed with a focus on health and wellness, using gentle yet effective ingredients for all skin types.
Embrace inclusivity with Nala
At Nala, we are proud to be part of this positive change, offering products that cater to all, regardless of gender. Our mission is to create body care products that inspire self knowing, self care and self advocacy. At the end of the day, good skin is for everyone, and everyone deserves to feel confident and cared for in their own skin.
Topics: skincare routine, self-care, ungendered skincare, unisex products, gender-neutral body care, high-quality body care, natural deodorant, organic deodorant, natural body care
